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Online moderation for Content Security


After spending sweat and effort, you and your writers, editors, videographers, graphic designers, photographers and other staff members finally see your works posted on your business website. What if the next day, you these very same contents unlawfully posted on another website? This has happened on occasion and can happen again. It cemented the need for online moderation and for online content protection. Businesses saw the need for online moderation services as a means of checking, supervision and monitoring of web contents to make sure that these are secured from “content pirates”.
          Online contents that need to be secured include original audio, movies, and publications in scanned format, games, private polls and all other forms of media. Copyright policies were created by authorities to protect people who made/own these materials. In all countries, piracy and plagiarism are considered illegal, though enforcement varies based on location. In social networking sites like Youtube, piracy is rampant. Users use video capturing tools to record an existing video, then they upload it as their own. Due to this activity, some media owners block their videos in countries where works are not well protected. Books are also protected by law as proven when Google faced controversies when it launched its service to digitalize books that are out of print (e-books). This issue was settled through an agreement of revenue sharing from the author of the book and the internet company.
          In online moderation, contents of a business website are monitored. Moderators check if the articles are original and are not violating any law on copyright. Moderators make sure the segments of viral videos are not taken from other productions or websites. After they posted web materials on the business website, they supervise the activities of the site so that no one can just copy the video and use it for illegal purposes. They set guidelines to protect the content of the website. Indeed, moderators become the policemen of the internet. By using computer software, they program whether an article can be copied by a user or not. Some websites do not allow copy-and-paste function while some websites automatically shows the source of an article or a video when copied. With pictures, some place the business logo at the bottom of the picture. Others program the picture so that it will not be shown unless the user registers as a member of the website. Moderators also monitor the worldwide web for violators. If they find one, they report the incident to the business for further action. Moderators remind users of the website laws on piracy and copyright for content security.
          Nowadays, there are “rework” articles. Some writers make a version of their work from an original article. In some instances, moderators inquire about the suspicious article from the website it was posted. Some websites delete the article to stop further troubles while some choose to explain their defense in court. In moderation, it is difficult to identify if the article is plagiarized or not. Moderators take time comparing similar works before further actions.
          While there are laws that protect works from being abused by other websites and other people, these are not sufficient for your content security. These laws just give the consequence to violators. The best thing to do is still to implement excellent online moderation system to your business website. For more information, visit us at www.newmediaservices.com.au or email us at info@newmediaservices.com.au.

New Polling Features

With the fast-changing features of technology, polling should also evolve. From time to time, new features come out to adapt to the upgrading features of mobile phones and laptops.
In the market, there are dozens of polling software that offer new features. One of them is Poll iT from New Media Services.
Nowadays, we can have a poll without response options. We can use fill-in-the-blank format questions. Example is this: “__________ sucks.” In this poll, choices are unlimited. The polling software gathers all answers, classifies them and shows the result who or what “sucks”.
Another is new appearances of polls. If in the past, there were limited fonts, today we have new and better-looking fonts and marks. We can also add some customized graphics to entice respondents to answer.
Images and videos can now be inserted to give better viewing. This new feature is needed when the topic is about a certain video or picture. Thus, we can copy videos from Youtube and insert it in the poll for our respondents’ convenience.
New polling software also automatically captures the e-mail address and full name of respondents. This eases the host business to know who participated in the poll.
Computer software also has the ability to count who viewed the poll and who participated. It can also track what browser, if it is Google Chrome, Yahoo or other popular browsers, was used by a specific respondent in viewing the poll.
Some polls have special effects like pop-up graphics. These graphics appear after a respondent clicked his answer, saying “thank you” to the respondent with some notes on how to know results of the poll.
For the host of polls, some software offers “filter” tool. After automatically registering all information about the respondents, the host can trim down the list depending on their age, sex, location, etc, for any purpose. Example, the host filters all respondents who are 50 years old and above because he likes to send invitations for his insurance company orientation.
Some software also permits all data to be automatically pasted in spreadsheets, e-mails and other documents. For sure, this eases the copy-and-paste activity of secretaries!
Results can also be posted automatically in other websites related to the main website conducting the poll. Visiting the main webpage is no longer needed to know the results. In just a glimpse, respondents can learn about the results through their account in any social networking sites.
Another latest feature promotes nationalism. It gives an option to the respondent what language to use. This may affirms that not all people understand English and most people are comfortable answering questions written in their own native tongue.
Nowadays, we have what we call support system. Respondents can receive some e-mails and newsletters related to the poll. This gives respondents more information about the poll and it creates an impression that the poll is too serious.
Some businesses use independent companies that are specializing in setting up polls. Polling companies can supervise polls 24/7 minimize traffics for on-time updates.
Another exciting feature that people love is the existence of incentives. This offer gifts and free downloads to respondents if they complete the survey.
When money is involved, respondents need to give information on their bank account if in case they win. However, this is subjected to legal discussions.
Those are just some of the latest features that polling software and companies offer. These will be innovated again the next years for sure.
New technology means new ways how to conduct polls. Polling companies come up with more and more features that will improve polling and will bring more luxury and convenience to respondents. With these changes, one thing has not and will never change: polling is part of the business’s success.

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New Media Services Pty Ltd: Different types of Moderation

New Media Services Pty Ltd: Different types of Moderation: "Different Types of Moderation Moderation is the process approving, monitoring and modifying contents of a website to ensure that the website..."

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Benefits of Online Moderation


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Guarding your business’s image online is the main task of content moderators. Sometimes, businesses do not realize how important it is to impose moderation until a simple published error ruined the business’s image.
Do not wait for your business to learn its lesson in the hard way. Use moderation now and enjoy these benefits.
Imagine you are an owner of a clothing business. In your website, here are the published items: offensive expressions from customers who were not satisfied with your service, pictures of customers naked in the store, forums cursing your sales executives and a video showing an old lady wearing clothes in your fitting room and this video generated comments making fool of the lady.
Do you think you can have more customers? Actually, no one would ever think of visiting your store after visiting your website.
To have a website free from the above mentioned things is what you benefit from content moderation. You protect your business’s image in front of your customers and future customers.
With content moderation, you are free from any lawsuit and accusations. Moderators keep you out from issues like racial and gender discriminations. Moderators slash pictures that can create legal battles on ownership.
They will not involve you in libel and moral defamation cases since items are thoroughly reviewed before these are published in your website. Moderation then keeps your public image law-abiding and innocent from social injustices.
In moderating blogs, comments, forums, chat rooms, you are ensuring a good relationship with your customers. You market your product when you satisfy their queries.
Most of the time, customers join chat rooms in your website to ask about a newly-launched service. While chatting with customers, you are already inviting them to avail of your service. Thus, moderating is an effective advertising and public relations campaign.
Moreover, when you praise your customers in blogs and forums, they will feel good and they will always return to your business. When they praise your service in blogs, millions will read the blogs and will be interested in availing your service.
When picture and video moderators conduct polls to know whether the pictures and videos are good or bad, they are creating recreations to customers. Remember, rating and answering polls is a leisure to respondents.
Moderation is part of troubleshooting also. When customers find a picture or a video very degrading, content moderation immediately stops the fuel before it burns the whole business. Small issues can be magnified into threats that can ruin a business. It is the same thing with tweets that can be reposted by others and can create louder noise.
Little opinions can be read by millions of people online and when they agree to them, your business is dead before you could open your office the next day. If you moderate these items, you are trying to extend your business’s life and expand its income.
To sum up the three roles of moderators, they are friendly participant, rule enforcer and member advocate. In short, they are ambassadors of the business online. They make sure that the business is presented in the most desirable way.
To hire independent companies like New Media Services to handle your moderation activities is also beneficial. The company’s WWW Moderation service protects you up to user-generated contents. It is a tough job to monitor blogs and posts of people in different sites, so these companies specializing in moderation can be a best option.
Businesses conducting content moderation enjoy the above mentioned benefits. They know that content moderation is the seed of clean, vibrant and effective websites and online presence.

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New Polling Features

With the fast-changing features of technology, polling should also evolve. From time to time, new features come out to adapt to the upgrading features of mobile phones and laptops.
In the market, there are dozens of polling software that offer new features. One of them is Poll iT from New Media Services.
Nowadays, we can have a poll without response options. We can use fill-in-the-blank format questions. Example is this: “__________ sucks.” In this poll, choices are unlimited. The polling software gathers all answers, classifies them and shows the result who or what “sucks”.
Another is new appearances of polls. If in the past, there were limited fonts, today we have new and better-looking fonts and marks. We can also add some customized graphics to entice respondents to answer.
Images and videos can now be inserted to give better viewing. This new feature is needed when the topic is about a certain video or picture. Thus, we can copy videos from Youtube and insert it in the poll for our respondents’ convenience.
New polling software also automatically captures the e-mail address and full name of respondents. This eases the host business to know who participated in the poll.
Computer software also has the ability to count who viewed the poll and who participated. It can also track what browser, if it is Google Chrome, Yahoo or other popular browsers, was used by a specific respondent in viewing the poll.
Some polls have special effects like pop-up graphics. These graphics appear after a respondent clicked his answer, saying “thank you” to the respondent with some notes on how to know results of the poll.
For the host of polls, some software offers “filter” tool. After automatically registering all information about the respondents, the host can trim down the list depending on their age, sex, location, etc, for any purpose. Example, the host filters all respondents who are 50 years old and above because he likes to send invitations for his insurance company orientation.
Some software also permits all data to be automatically pasted in spreadsheets, e-mails and other documents. For sure, this eases the copy-and-paste activity of secretaries!
Results can also be posted automatically in other websites related to the main website conducting the poll. Visiting the main webpage is no longer needed to know the results. In just a glimpse, respondents can learn about the results through their account in any social networking sites.
Another latest feature promotes nationalism. It gives an option to the respondent what language to use. This may affirms that not all people understand English and most people are comfortable answering questions written in their own native tongue.
Nowadays, we have what we call support system. Respondents can receive some e-mails and newsletters related to the poll. This gives respondents more information about the poll and it creates an impression that the poll is too serious.
Some businesses use independent companies that are specializing in setting up polls. Polling companies can supervise polls 24/7 minimize traffics for on-time updates.
Another exciting feature that people love is the existence of incentives. This offer gifts and free downloads to respondents if they complete the survey.
When money is involved, respondents need to give information on their bank account if in case they win. However, this is subjected to legal discussions.
Those are just some of the latest features that polling software and companies offer. These will be innovated again the next years for sure.
New technology means new ways how to conduct polls. Polling companies come up with more and more features that will improve polling and will bring more luxury and convenience to respondents. With these changes, one thing has not and will never change: polling is part of the business’s success.

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Web and Mobile Polling System

Measuring public opinions through polling about a latest computer gadget or a rising Hollywood celebrity is becoming a fun activity. However, businesses see it as a feedback mechanism to know whether their new service is marketable or not and to strengthen their relationship with customers.
In polling, the topic can be a person, an offer, a service, a country, a product or even an idea. It consists of a simple question about the topic, response options and the results. It is like an item of a multiple choice-type of examination.
Nowadays, polling can be done using the internet and mobile devices. Traditional ways include paper-and-pencil system which costs too much and is time-consuming.
In web and mobile polling, respondents can participate anywhere they are and any time they can. They can receive a poll message wherever they are using their mobile phones or their computer.
Thus, a respondent from Australia can answer a poll question even though he is in the western coast of Africa enjoying his vacation. All he had to do is to read his message in his phone or surf the internet.
As a business owner, you can create a simple poll. First, you must create a simple query about your service. For example: “Do you think the ‘Hot and Roll’ video of New Media Services really hot?” or “Rate how good Katy Perry is in endorsing Victoria’s Secrets products.”
Provide response options that respondents can pick their answer from. Easy polls are mostly answerable by yes or no. For queries like “How often do you visit your doctor?” you can use these choices: “weekly”, “monthly”, “yearly”, “once in five three years”. If you want your respondents to rate your service from 1 to 10, you give them options from 1 to 10.
When making a poll question and response options, imagine you are a teacher creating questions for your students.
In special cases, polls do not have responses due to the nature of the query. It can be a fill-in-the-blanks question. For example: “The most hated cellular phone brand is ___________”. Here respondents have the freedom to fill whatever answer they like.
Some polls consist of many queries but most often, they consist of just one simple question.
Once the question and the response options are ready, Information Technology (IT) specialists can now publish your poll at your business website using computer software. They create a poll place in your website where respondents will click their answer.
Others publish their polls in social networking sites because they have no business site. Publishing in most social networking sites is even for free.
Web polling can also be via e-mail. Respondents receive e-mail containing the poll question and response options. The message contains either the poll itself or a link where the poll is published.
For mobile polling, IT specialists still use the computer to forward the poll question and response options to the mobile devices of respondents. It can be a Short Message Service (SMS) message. Included in the message is the instruction on how to answer. It can go this way: “Type NMS(space)(space)Name (space)Address. SEND TO 255.”
In special cases, an operator calls the respondent’s mobile device and orally solicits the answer to the poll question. However, this is prohibited in some countries.
IT specialists use statistical software to gather and measure answers of respondents. They will review the answers and show the result.
Results can either be partial or final, depending on the time when the result is shown. Partial results are shown after a respondent clicks or texts his response. It is the result for the meantime after his answer was counted in.
Results can be sent as computer-generated e-mails and SMS messages. Results can also be published in the business website where the respondents have clicked their answers.
For polls that have social values, results can be shared to the media for public knowledge. In some instances, results are hidden if they give a bad image to the business.
After, the host of the poll and specialists analyze the results and give recommendations for future actions. Say for example, the outcome of a poll says that “95% of the respondents do not like the new Jackfruit pizza flavor”. Thus, business executives should now discuss if they want to slash the new flavor in their restaurant menu.
Web and mobile polling system is a need to create a good relationship with customers. Besides that point, it is easy to conduct. And some social networking sites offer this service for free!


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Web Polling

Using the worldwide web market, you can measure the performance of your new service to guide you in deciding whether to expand or not. You can even ask your friends if they “like”, “super like” or “not like” your new hairdo.
As simple as creating your poll question and response options using computer software, you can deliver the poll to your respondents at their comfort.
Your respondents may be at home with their families or in a business trip in New York but they can all participate in the poll.
In the question, you can ask anything about your service. You can ask if the respondent liked your new chicken flavor or your new house design, and provide them options to click as their answer.
Example: “Do you love the Poll iT service of New Media Services?” Response options can be as creative as “Yes, I do”, “Sometimes” and “Not yet”.
With Information Technology specialists, the poll is published at your business website. The IT specialists manage the flow of the polling using computer software.
In some instances, the poll can be forwarded through e-mails to specific respondents.
Polls also appear in websites like Facebook, Delicious, Google Bookmarks, Myspace, Yahoo Buzz, Twitter, Dig, Google Buzz, Reddit and Yahoo Messenger.
When respondents click their answers, the software collects all responses and classifies them to come up with a result. In most business sites, results appear after a respondent clicks his answer. Results can also be shown to respondents via e-mail. Others use another link for results viewing.
As the host of the poll, you need to analyze the result. The poll serves as a data on the performance of your service. Secure the data for purposes like recommending and for promotions.
In order to have a successful polling, there are simple tricks that you can do. Always remind your specialists that your goal is to increase your response rate. That is why you need to make a simple study what newsgroup or social networking site your target respondents use. Use what they use. Publish the poll in the web community that most use.
Another trick to have a hit poll is to make a personalized message when you are using e-mail invitations. Consider using their name in the salutation of your message. Begin your e-mail like this: “Dear Mr. Jones” or “Dear New Media Service Client.”
You need to K.I.S.S. it also: “Keep It Short and Simple”. Polls need to be answered in a minute with one link only. Respondents get lazy when they need to open another window to answer the poll. Moreover, state a simple question and with short-worded response options.
In the message, never forget to mention your company, your goal in doing the poll, the benefit of the respondent if he participates and the assurance of privacy for his answer. Include a clear instruction. In the last part, emphasize that the respondent can finish the poll in just five seconds or in a brief time.
You can also send reminder e-mails to assure that the respondent will not forget to answer the poll question.
A marketing strategy for successful polls includes offering incentives to respondents. You can offer your respondents gift certificates, free graphic downloads or cooking tips straight from Oprah.
Networking can also be used in web polling. You can use your friends and relatives to invite respondents, especially if the poll needs community participation.
There is much software available online if you need to create a web poll for your service. Some companies also have polling services if in case your business has no enough time to one. One of them is New Media Service which has Poll iT service.
You can post polls in social networking sites for free also. Besides its ease to create, its benefit is full.

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What is Polling?

Polling is an interactive activity which aims to survey public opinion about a particular topic. A poll consists of a question and response options.
It is like an item of a multiple choice type of examination. Like an examination, the respondent is requested to pick an answer from the given options.
Say for example this poll about your favorite singer: “Is Lady Gaga deserving to win 3 Grammy’s? A. Yes! B. No! C. Undecided.”
All answers from respondents are gathered and classified.
The result is then showed to the respondents. Results are analyzed statistically and are used to decide on recommendations and future actions.
Who conducts polling? Authorities and businesses do.
During elections, polling is being used. People cast their votes to identify who are their choices to be the next leaders in the state. Thus, results of election polls name who the next President is.
Businesses use polling also to know whether their customers are satisfied with their service or not. Through polls, businesses are able to identify whether their service performs well in the market or not.
Some businesses use their in-house research department to conduct polls. However, some hire polling companies to do it for them. Say for example US businesses using Poll iT, a polling service offered by New Media Services.
In the last decades, polls were done in the paper-and-pencil approach. Respondents answered the poll question on the paper provided for them. Hosts of polls needed time to look for respondents and travelled to places where the respondents live.
Now, technology does it for lazy man. Polling can be done with the use of the internet and mobile devices.
With this new system, people do not need to knock from door to door. What you need are simply computer sets, polling software and Information Technology (IT) specialists to manage the whole activity.
In this new system, polling is much easier. First, you must prepare the question and the response options. Then, IT specialists publish the question and response options in your business site or web communities. Thus, when respondents visit the sites, they can answer the poll question immediately.
Respondents can also receive the poll question and response options via Short Message Service and via e-mails. In web polling, respondents just click their answer in the website where the poll is published. In a few seconds, they can see partial results.
In mobile polling, respondents text their answer back, as stated in the instruction.
One special type of mobile polling is voice. The respondent’s mobile number is dialed manually and the question is delivered verbally. This is more accepted in statistics. However, some countries prohibit this kind of mobile polling.
Respondents can also access the website where the poll is posted using Wireless Application Protocol (WAP) browsers. Web polls can be customized for mobile viewing.
Instead of manual tallying, computer software gathers all answers from thousands of respondents around the world and tallies them. The software also publishes the results of the poll in the host website, via e-mail or SMS.
Businesses use polling for two main purposes. First, they want to know if their customers like their service or not. They want to know the level of acceptance of their service especially the new ones.
Second, they want to generate information about their customers. Through polls, businesses can come up with databases of names, locations and contact details of their customers.
Polls also appear in popular social networking sites like Facebook. Users of these sites enjoy rating their favorite celebrities, asking themselves if they like a certain politician, and even reflecting on how strong their faith is.
In Australia, most notable polling organizations include Newspoll, Roy Morgan Research, Galaxy Polling and AC Nielsen Polling. These organizations tackle questions evolving around politics, entertainment, sports, lifestyle and business.
To respondents, it is fun answering poll questions. But to businesses and other hosts of polls, it is a serious evaluating tool and a means to create good relationship with their constituents- a foundation of success in the trade.

Different types of Moderation

Moderation is the process approving, monitoring and modifying contents of a website to ensure that the website does not contain any undesirable item. Moreover, it is a management function of assuring that no online item can damage a business’s reputation.
Nowadays, anything published online can be viewed by millions around the world. A simple error can create serious damages to your business. Thus, it is a need to moderate all contents of your website to make sure that all items in your website, from articles to videos to comments, are in line with your objectives and existing laws and will not create any controversy.
Moderation is a big task. The good thing about technology is that you can also moderate other sites. That is with the help of content moderating services like WWW Moderation from New Media Services.
Basically, the first items that should be moderated are the words that you use in your website. From titles to paragraph words that you publish or have published, these need to be checked and reviewed. Moderation makes sure that the texts in your websites are all right and desirable to your business. Text moderation makes sure that texts do not spark legal suits. That is the most common type of moderation.
Another type of moderation is chat moderation. In some websites, chatting is permitted to increase the interactivity of website. Thus, you must assure that no one in the chat space is degrading your service or anyone participating in the chat space. Foul words and undesirable slang expressions should be minimized.
Moreover, pictures are needed to be monitored also. In some social networking sites, pictures are filtered to avoid those with themes on sex, crimes and prohibited drugs. You need to approve pictures that your customers contribute.
In some instances, you must remove pictures that viewers think are degrading to a race, gender or an individual. In picture moderation, some pictures- that you think are not offensive but viewers think are, are also needed to be removed.
Like pictures, videos should also be moderated. You must pick decent and original videos that your contributors send. This will minimize morally-degrading videos and pornographic clips. Remember, there are some videos that humiliate big personalities.
The worse thing is that there are times that you do not realize that a video is humiliating and upon publishing, you receive complaints. These can be managed with video moderation.
Websites with commenting and posting features also promote interactivity among viewers. However, some comments and posts may contain offensive remarks about your business. With comment and post moderations, “bad” posts and comments can be removed. Using some powerful software, these remarks can be deleted even though they are posted in other websites.
In forums, moderation is also a need. Topics must be helpful to the business. Moderation includes starting a relevant topic. Opinions must be checked before and after these are published in the forum space. When a forum message meets protests from viewers, the message needs to be removed immediately. That is what we call forum moderation.

Lastly, blog moderation targets blogs about your business and service. Blogs are widely read like Twitter tweets and Facebook posts. Blogs are even longer so a blogger can expand his point. Imagine a blog counting top ten reasons why its blogger hates your business. This kind of blog can bring damages into your business so before more can learn about the blog, it should be removed immediately.
One similar goal of all types of moderation is to increase the interactivity of a website. Moderators are obliged to answer queries of viewers in posts, comments, forums and even blogs. Moderation takes charge in satisfying questions from viewers. Thus, moderation can be part of customer relations department of a business.
Before damages and controversies arise, you need to make sure that what is published online is not giving you bad remarks. Remember, online messages are like flu viruses that can spread in just seconds.

Success Behind Online Moderation

Because effective moderation unlocks a successful website and effective online presence, you should know how to moderate your online moderation.

First of all, you should know the three different roles in your website department. You can impose dozens of roles but do not forget to have this three: author, moderator and publisher.

The moderator approves the work of the author. The moderator checks if the work of the author is free from any chance of creating negative issues. The publisher posts all approved items to be included in the website. The publisher also replaces some posts after the moderator modifies them.

When should you moderate? There are six answers to this. First is before, or what we call pre-moderation.
Before an article, forum message, picture, or video is published in a website, the moderator reviews it. Pre-moderation should be done if your market is children. Moderators check if the pictures are free from themes on bullying or sexual grooming. Moderators check if messages in comment spaces, blogs, and chat spaces are free from things that have negative influences to their growth and development.

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People Behind Moderation

Moderators are skilled people developing your business website to make sure that no item online will give your business bad image. They are granted access to the content of your website to make sure no item online contains undesirable remarks about your business.
Because they have the access to the content of website, one of their concerns is to answer questions of viewers about your business and service. They stay awake, 24/7, to monitor forums and posts that ask specific things about the business and its offers. They also process complaints from viewers.
In a website, we have administrators, moderators and publishers. The administrators manage technical details in running the website. They hire employees to supervise all online activities like moderation. Administrators can act as moderators also since they know the rules on acceptable pictures, articles, blog topics and other items that can be included in the website. The publisher is in charge of posting all “moderated” items from the moderators. Sometimes, the moderators can also be the publishers.
For websites with chat services, a chat moderator heads the flow of the interaction. He greets all viewers and invites them to join the chat. He gives instructions to viewers how to start chatting with other viewers. Most often, he opens up a relevant topic that participants can give comments to. He makes sure that every opinion from a participant is given attention to. He answers questions of participants also about the business and its service.
In the process of chat moderation, the moderator screens messages that need not to be posted. He tells the publisher which messages should be and should not be published in the chat space. Unpublished messages either humiliate another participant or are very abusive and sensitive to be shown in public. He has also the power to block abusive participants. He manages the flow of the chat.
Same through with a chat moderator, a forum moderator usually opens up a topic. He makes sure that the topic is interesting to entice viewers to share their opinion about it. He also answers queries and makes sure that all remarks from participants are given attention to. He filters messages that are undesirable to both the business and forum participants.
Picture and video moderators take charge in approving pictures or videos worth viewing. A picture moderator approves the publishing of a picture in your website. A video moderator also approves the publishing of a video. They make sure that the pictures and videos are not pornographic and not degrading to any race, gender, age, place or even an individual. They must be aware also of copyright laws that can spark legal and social issues.
Picture and video moderators have strategies in knowing whether the published pictures and videos are worth-viewing. They can conduct polls asking viewers to rate an item from 1 to 5. When they find that a picture or a video receives very low rate, they can slash it out and replace another item.
They also make sure that they hear from viewers. They are obliged to record remarks from people. Sometimes, they cannot tell whether a video clip is pornographic or not without comments from people. From viewers’ opinions, moderators can come up with decision whether to remove an item or not.
For comments in websites, they are being monitored by a comment moderator. The comment moderator makes sure that no comment is too offensive to the business and to any person. That is why most comments in a business website are all positive about the business. The negative ones are slashed out by the moderator.
Nowadays, post and blog moderators have now friends in their work. Some companies offer software that assists moderators in guarding their businesses against negative posts and blogs in other websites. One of the companies that offer this service is New Media Services. With its WWW Moderation, posts and blogs inside and outside a business website are monitored. Positive remarks are maintained and the negative ones are deleted.
In the internet, there is complete freedom of speech. People can tweet and post any comment about your business. Your website writers and publishers can also commit mistakes. Before any error will be exposed to millions of people around the world who may be your customers or future customers, there is one thing that you can do: moderate.

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Benefits of Online Moderation

Guarding your business’s image online is the main task of content moderators. Sometimes, businesses do not realize how important it is to impose moderation until a simple published error ruined the business’s image.
Do not wait for your business to learn its lesson in the hard way. Use moderation now and enjoy these benefits.
Imagine you are an owner of a clothing business. In your website, here are the published items: offensive expressions from customers who were not satisfied with your service, pictures of customers naked in the store, forums cursing your sales executives and a video showing an old lady wearing clothes in your fitting room and this video generated comments making fool of the lady.
Do you think you can have more customers? Actually, no one would ever think of visiting your store after visiting your website.
To have a website free from the above mentioned things is what you benefit from content moderation. You protect your business’s image in front of your customers and future customers.
With content moderation, you are free from any lawsuit and accusations. Moderators keep you out from issues like racial and gender discriminations. Moderators slash pictures that can create legal battles on ownership.
They will not involve you in libel and moral defamation cases since items are thoroughly reviewed before these are published in your website. Moderation then keeps your public image law-abiding and innocent from social injustices.
In moderating blogs, comments, forums, chat rooms, you are ensuring a good relationship with your customers. You market your product when you satisfy their queries.
Most of the time, customers join chat rooms in your website to ask about a newly-launched service. While chatting with customers, you are already inviting them to avail of your service. Thus, moderating is an effective advertising and public relations campaign.
Moreover, when you praise your customers in blogs and forums, they will feel good and they will always return to your business. When they praise your service in blogs, millions will read the blogs and will be interested in availing your service.
When picture and video moderators conduct polls to know whether the pictures and videos are good or bad, they are creating recreations to customers. Remember, rating and answering polls is a leisure to respondents.
Moderation is part of troubleshooting also. When customers find a picture or a video very degrading, content moderation immediately stops the fuel before it burns the whole business. Small issues can be magnified into threats that can ruin a business. It is the same thing with tweets that can be reposted by others and can create louder noise.
Little opinions can be read by millions of people online and when they agree to them, your business is dead before you could open your office the next day. If you moderate these items, you are trying to extend your business’s life and expand its income.
To sum up the three roles of moderators, they are friendly participant, rule enforcer and member advocate. In short, they are ambassadors of the business online. They make sure that the business is presented in the most desirable way.
To hire independent companies like New Media Services to handle your moderation activities is also beneficial. The company’s WWW Moderation service protects you up to user-generated contents. It is a tough job to monitor blogs and posts of people in different sites, so these companies specializing in moderation can be a best option.
Businesses conducting content moderation enjoy the above mentioned benefits. They know that content moderation is the seed of clean, vibrant and effective websites and online presence.

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