Moderators are skilled people developing your business website to make sure that no item online will give your business bad image. They are granted access to the content of your website to make sure no item online contains undesirable remarks about your business.
Because they have the access to the content of website, one of their concerns is to answer questions of viewers about your business and service. They stay awake, 24/7, to monitor forums and posts that ask specific things about the business and its offers. They also process complaints from viewers.
In a website, we have administrators, moderators and publishers. The administrators manage technical details in running the website. They hire employees to supervise all online activities like moderation. Administrators can act as moderators also since they know the rules on acceptable pictures, articles, blog topics and other items that can be included in the website. The publisher is in charge of posting all “moderated” items from the moderators. Sometimes, the moderators can also be the publishers.
For websites with chat services, a chat moderator heads the flow of the interaction. He greets all viewers and invites them to join the chat. He gives instructions to viewers how to start chatting with other viewers. Most often, he opens up a relevant topic that participants can give comments to. He makes sure that every opinion from a participant is given attention to. He answers questions of participants also about the business and its service.
In the process of chat moderation, the moderator screens messages that need not to be posted. He tells the publisher which messages should be and should not be published in the chat space. Unpublished messages either humiliate another participant or are very abusive and sensitive to be shown in public. He has also the power to block abusive participants. He manages the flow of the chat.
Same through with a chat moderator, a forum moderator usually opens up a topic. He makes sure that the topic is interesting to entice viewers to share their opinion about it. He also answers queries and makes sure that all remarks from participants are given attention to. He filters messages that are undesirable to both the business and forum participants.
Picture and video moderators take charge in approving pictures or videos worth viewing. A picture moderator approves the publishing of a picture in your website. A video moderator also approves the publishing of a video. They make sure that the pictures and videos are not pornographic and not degrading to any race, gender, age, place or even an individual. They must be aware also of copyright laws that can spark legal and social issues.
Picture and video moderators have strategies in knowing whether the published pictures and videos are worth-viewing. They can conduct polls asking viewers to rate an item from 1 to 5. When they find that a picture or a video receives very low rate, they can slash it out and replace another item.
They also make sure that they hear from viewers. They are obliged to record remarks from people. Sometimes, they cannot tell whether a video clip is pornographic or not without comments from people. From viewers’ opinions, moderators can come up with decision whether to remove an item or not.
For comments in websites, they are being monitored by a comment moderator. The comment moderator makes sure that no comment is too offensive to the business and to any person. That is why most comments in a business website are all positive about the business. The negative ones are slashed out by the moderator.
Nowadays, post and blog moderators have now friends in their work. Some companies offer software that assists moderators in guarding their businesses against negative posts and blogs in other websites. One of the companies that offer this service is New Media Services. With its WWW Moderation, posts and blogs inside and outside a business website are monitored. Positive remarks are maintained and the negative ones are deleted.
In the internet, there is complete freedom of speech. People can tweet and post any comment about your business. Your website writers and publishers can also commit mistakes. Before any error will be exposed to millions of people around the world who may be your customers or future customers, there is one thing that you can do: moderate.
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Benefits of Online Moderation
Guarding your business’s image online is the main task of content moderators. Sometimes, businesses do not realize how important it is to impose moderation until a simple published error ruined the business’s image.
Do not wait for your business to learn its lesson in the hard way. Use moderation now and enjoy these benefits.
Imagine you are an owner of a clothing business. In your website, here are the published items: offensive expressions from customers who were not satisfied with your service, pictures of customers naked in the store, forums cursing your sales executives and a video showing an old lady wearing clothes in your fitting room and this video generated comments making fool of the lady.
Do you think you can have more customers? Actually, no one would ever think of visiting your store after visiting your website.
To have a website free from the above mentioned things is what you benefit from content moderation. You protect your business’s image in front of your customers and future customers.
With content moderation, you are free from any lawsuit and accusations. Moderators keep you out from issues like racial and gender discriminations. Moderators slash pictures that can create legal battles on ownership.
They will not involve you in libel and moral defamation cases since items are thoroughly reviewed before these are published in your website. Moderation then keeps your public image law-abiding and innocent from social injustices.
In moderating blogs, comments, forums, chat rooms, you are ensuring a good relationship with your customers. You market your product when you satisfy their queries.
Most of the time, customers join chat rooms in your website to ask about a newly-launched service. While chatting with customers, you are already inviting them to avail of your service. Thus, moderating is an effective advertising and public relations campaign.
Moreover, when you praise your customers in blogs and forums, they will feel good and they will always return to your business. When they praise your service in blogs, millions will read the blogs and will be interested in availing your service.
When picture and video moderators conduct polls to know whether the pictures and videos are good or bad, they are creating recreations to customers. Remember, rating and answering polls is a leisure to respondents.
Moderation is part of troubleshooting also. When customers find a picture or a video very degrading, content moderation immediately stops the fuel before it burns the whole business. Small issues can be magnified into threats that can ruin a business. It is the same thing with tweets that can be reposted by others and can create louder noise.
Little opinions can be read by millions of people online and when they agree to them, your business is dead before you could open your office the next day. If you moderate these items, you are trying to extend your business’s life and expand its income.
To sum up the three roles of moderators, they are friendly participant, rule enforcer and member advocate. In short, they are ambassadors of the business online. They make sure that the business is presented in the most desirable way.
To hire independent companies like New Media Services to handle your moderation activities is also beneficial. The company’s WWW Moderation service protects you up to user-generated contents. It is a tough job to monitor blogs and posts of people in different sites, so these companies specializing in moderation can be a best option.
Businesses conducting content moderation enjoy the above mentioned benefits. They know that content moderation is the seed of clean, vibrant and effective websites and online presence.
Read more..
Do not wait for your business to learn its lesson in the hard way. Use moderation now and enjoy these benefits.
Imagine you are an owner of a clothing business. In your website, here are the published items: offensive expressions from customers who were not satisfied with your service, pictures of customers naked in the store, forums cursing your sales executives and a video showing an old lady wearing clothes in your fitting room and this video generated comments making fool of the lady.
Do you think you can have more customers? Actually, no one would ever think of visiting your store after visiting your website.
To have a website free from the above mentioned things is what you benefit from content moderation. You protect your business’s image in front of your customers and future customers.
With content moderation, you are free from any lawsuit and accusations. Moderators keep you out from issues like racial and gender discriminations. Moderators slash pictures that can create legal battles on ownership.
They will not involve you in libel and moral defamation cases since items are thoroughly reviewed before these are published in your website. Moderation then keeps your public image law-abiding and innocent from social injustices.
In moderating blogs, comments, forums, chat rooms, you are ensuring a good relationship with your customers. You market your product when you satisfy their queries.
Most of the time, customers join chat rooms in your website to ask about a newly-launched service. While chatting with customers, you are already inviting them to avail of your service. Thus, moderating is an effective advertising and public relations campaign.
Moreover, when you praise your customers in blogs and forums, they will feel good and they will always return to your business. When they praise your service in blogs, millions will read the blogs and will be interested in availing your service.
When picture and video moderators conduct polls to know whether the pictures and videos are good or bad, they are creating recreations to customers. Remember, rating and answering polls is a leisure to respondents.
Moderation is part of troubleshooting also. When customers find a picture or a video very degrading, content moderation immediately stops the fuel before it burns the whole business. Small issues can be magnified into threats that can ruin a business. It is the same thing with tweets that can be reposted by others and can create louder noise.
Little opinions can be read by millions of people online and when they agree to them, your business is dead before you could open your office the next day. If you moderate these items, you are trying to extend your business’s life and expand its income.
To sum up the three roles of moderators, they are friendly participant, rule enforcer and member advocate. In short, they are ambassadors of the business online. They make sure that the business is presented in the most desirable way.
To hire independent companies like New Media Services to handle your moderation activities is also beneficial. The company’s WWW Moderation service protects you up to user-generated contents. It is a tough job to monitor blogs and posts of people in different sites, so these companies specializing in moderation can be a best option.
Businesses conducting content moderation enjoy the above mentioned benefits. They know that content moderation is the seed of clean, vibrant and effective websites and online presence.
Read more..
New Media Services: Poll it!
New Media Services: Poll it!
Polls or surveys are the age-old method of gathering data through research and popular opinion. Modern conveniences have further increased this by gathering data and setting sample populations from all over the world.
read more..
Polls or surveys are the age-old method of gathering data through research and popular opinion. Modern conveniences have further increased this by gathering data and setting sample populations from all over the world.
read more..
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